Last updated: 28 October 2026
Stickle is a puzzle game made by Built with Paws ("we"). This policy explains what information the game uses and why.
What we collect
We do not ask you to create an account, and we do not collect your name, email address or contacts. Your progress, stars, streaks, zoo animals and settings are stored only on your own device. They are not sent to us. If you delete the app, this information is deleted with it.
Advertising
Stickle is free and is paid for by ads, provided by Google AdMob. To show ads, measure them and prevent fraud, Google may collect and use information from your device, including:
- your device's advertising identifier (where you allow it) and other device identifiers
- your IP address and approximate location (country or city level)
- information about the ads you see and tap
- basic diagnostic and performance information
Google's use of this information is covered by Google's own privacy policy: https://policies.google.com/privacy. You can read how Google uses information from apps that use its services at https://policies.google.com/technologies/partner-sites.
The Remove Ads purchase
Stickle offers one optional purchase, Remove Ads. Payment is handled entirely by the App Store or Google Play; we never see your payment details. The purchase is tied to your store account, so you can restore it on a new device. After the purchase, the game stops showing ads.
Your choices
- On iPhone and iPad, iOS asks whether you allow Stickle to track you. If you choose "Ask App Not to Track", ads still appear but are not personalised using your advertising identifier. You can change this at any time in Settings > Privacy & Security > Tracking.
- If you are in the UK, the European Economic Area or Switzerland, you will be asked for consent before personalised ads are shown. You can change your choice at any time in the game under Settings > Ad privacy choices.
Game Center
On iOS, if you are signed in to Game Center, Stickle can submit your scores to leaderboards. This is handled by Apple under Apple's own privacy policy. You can play without signing in.
Sharing
If you use a Share button, the game creates a short text result and hands it to your device's share sheet. Nothing is sent unless you choose where to share it.
Children
Stickle is not directed at children under 13, and we do not knowingly collect personal information from children.
Changes
If we change this policy, we will update this page and the date at the top.
Contact
If you have questions about this policy, email us at mattw0989@gmail.com.